NewOpp.ca’s
founders form a unique team of creative individuals at the cutting
edge of a customer-focused design strategy.
Marilyn French
St.George, Ph.D
President & Director - Customer Research & Competitive
Differentiation
Marilyn has over 20 years experience designing and conducting
customer-centered market probes to define user requirements
for Internet-based applications, information appliances, and
residential/business telephony systems. At NewOpp.ca, Marilyn
applies her extensive experience as the Director of Customer
Research & Competitive Differentiation. Marilyn has particular
expertise in identifying competitive feature portfolios. Her
work has been used to engage lead customers through interactive
prototypes. Marilyn also has skills in evaluating and defining
the requirements for multi-modal interfaces especially in the
context of access requirements for people with disabilities.
Jobe Roberts
V.P & Director - Product Prototyping & Design Implementation
Jobe has over 10 years
experience in bringing user centred design solutions to a diverse
range of products within the Internet Protocol domain. Please see SensoryMetrics for updates to my profile.
Mike Weisskopf
Treasurer
& Director - User Experience Design & Specification
Mike has 13 years experience as a Human Factors and Usability
specialist. At NewOpp.ca, Mike applies his years of knowledge
as the Director of User Experience Design and Specification.
Over the course of his professional career Mike has led a wide
range of design projects and product evaluations, ranging from
Internet-based applications to information appliances, residential/business
telephony systems and network management applications. With
Mike as design lead, several products have won industry recognition
and have been featured in numerous publications such as Fortune
Magazine, Popular Science, and Consumer Reports.
